It’s a smart thing to do a PPC Audit

Are you sure that your campaigns are performing as expected?

Don’t let poor performance impact your revenue.

It’s always a good decision to hire certified Digital Marketing experts to analyze your current setup and improve your ROI and ROAS.

Even if you think that everything is good with your campaigns, it is always a good idea that someone else has a look-see. In the past audits we have always found something that was overlooked, but essential for final results of Pay Per Click advertising. There is a saying that can be used in this situation:

“Two heads are smarter than one.”

Our audit will show you:

  • What is wrong in your accounts
  • What can be done better to increase your results
  • What to look for in the future to keep good results

You will know if your digital marketing campaigns are meeting your needs and business goals. After all, don’t we all want to know where our money is going?

PPC Audit Service

With our Audit service, you’ll get an expert, in-depth analysis with a comprehensive overview of the state of your current PPC management.

We shall give strict attention to various key performance metrics. We know that you expect results from your campaigns – and we will give you advice that should increase those results.

We are Google Shopping experts and we also look into product feed optimization, Merchant Center optimization, and overall Shopping campaign structure.
We will direct you towards digital marketing best practices for your campaigns. Even if you do not understand all data presented in our audit – we will gladly explain it to you.

Essential Steps in our Audit

There are several simple, yet excellent steps in our audit that provide us with actionable information.

  • Understanding Your Business and Goals
  • Checking Analytics implementation, Conversions and Goals
  • Account & Campaign structure analysis
  • Checking internal parts of campaigns, ad groups, ads…
  • Google Shopping & Merchant Center analysis
  • Opportunities for optimization
  • Remarketing campaigns and Audiences analysis

All of these steps are providing us with clear knowledge of what next steps are needed to take for amazing marketing results.

Inchoo's PPC Audit

Audit Report

You will receive a report with an overview of all the areas we have checked. For all our recommendations listed in the report, we will also describe why it is a good thing to implement/test them.

If there is some serious flaw in your campaign structure, strategy, or conversion trackingwe will inform you about it immediately. We will not wait for a full audit to be completed, because we know how costly it can be to invest in a bad campaign while expecting good results.

You can rest assured that we will give you honest feedback, not sugar-coating anything. We are doing this because we are striving for full transparency in client-agency & agency-client relationships.

Audit review

We are trying to make Audit reports so they are comprehensive and full of action-taking advice. But, sometimes, there are things that need to be additionally explained.

You can always ask us about any recommendation that needs to be explained. We also offer the possibility of setting up a meeting where you can ask questions about any point stated in our report document.

The goal of a complete campaign audit is to give you our help in achieving your business goals. We do that through our recommendations after the audit has been completed. And we want those recommendations to be precise and clear.

What makes us different?


Experience in digital marketing for various business niches.

Deep understanding of business needs and goals for every client.

Some of the results for our clients speak for themselves:

Revenue Growth
KEH CameraMarket: USA
Industry: Used Cameras & Photography Equipment
Google Ads
Conversion Rate
Sloan ExpressMarket: Worldwide
Industry: Agriculture
Google Ads Revenue
Packaging PriceMarket: USA
Industry: B2B, Packaging

Use our certified expertise

We are Google Premier Partner with 30+ certifications spread among our Digital Marketing team. We also have experience and knowledge from other platforms and technologies that help us in generating fresh ideas for growing your business.

Inchoo is a Google Premium Partner Company

You can rest assured you’ll get a custom set of recommendations based specifically on your business needs, that will push your business in the right direction.

Don’t wait and miss on this opportunity. Get actionable advice right now.